5 best account management software tools

Flowlu Team

7 min read

What software do account managers use?

The importance that account management software has for companies that handle sales processes across multiple divisions, locations, and touch points is much greater than that of many CRM software solutions. These software programs typically provide this performance as part of their customer relationship management, although some do not.

Among those who use these, these software stand out. Each of these CRM platforms below are equipped to handle even the most unruly accounting cases admirably. They help you keep accounts in order, and run sales operations more effectively, making navigation a smoother experience for both the customer and sales agent alike.

Excellent account management software

A CRM that works for accounting purposes should be able to provide general information regarding accounts and contacts, define and select territories, and accurately calculate the potential value across multiple accounts. An excellent accounting CRM ought to be rated highly in all of the following domains, including CRM, leads, and opportunities management.

So, let's see what features you should look for in a CRM software:

Client management: allows account managers to keep track of their clients, their contact information, and their account history. It is essential for account managers to have a way to keep track of their clients so they can provide them with the best possible service.

Project management: helps account managers keep track of projects, deadlines, and tasks. It is essential for account managers to be able to stay organized and on top of their projects so they can deliver them on time and within budget.

Financial management: helps account managers keep track of their finances, invoices, and expenses.

Time tracking: can help you see how much time you’re spending on each task or project. This can be helpful in a few different ways. First, it can help you identify areas where you may be spending too much time. Second, it can help you estimate how long future projects will take. And third, it can help you bill your clients accurately for the work you’ve done.

Pipeline management: Businesses approach the sales pipeline differently. CRMs must be able to compose pipelines based on your preferences and strategy.

Analytics and Tracking: Sales teams establish sales targets to drive them forward. A good CRM system must be able to compare your sales metrics in order to attain goals and report on their progress.

Simplicity and Speed: Information from your CRM must not be time-consuming to gather. An efficient account management software should provide the data you need right away so you can make decisions and pursue accounts without burning up precious time.

Value: Account management software is an expense, and you want to make sure you aren't spending more than you need to on it. You would like to effectively use the software but do not want to overpay.

Integration: CRM is not the only tool that a sales team needs. They also need a number of software and hardware tools as well. Ideally, CRM software will integrate with several other existing tools and programs.

Many large contracts have several major stakeholders. To function as a customer relationship management tool, it should function reliably as a link between customers and accounts and between relevant entities related to an enterprise. It should have the capacity to handle multiple departments, divisions, and even multiple sides when a participant is involved on your side.

Top 5 account management software tools

There are many account management software tools available on the market, so how do you know which ones are the best? Here are five of the best tools to consider for your business in 2023:

• Freshsales by Freshworks: tool with powerful account management functionality for all B2B sales teams.
• Salesforce Sales Cloud: for businesses that use account management software for sales and customer service.
• Zoho CRM: for businesses that sell standard products.
• Flowlu CRM: cloud based all-in-one business operating platform that contains all essential tools for project, task, finance and CRM.
• Apptivo: for eCommerce and retail businesses that need account management software and payment processing.

Important

Sales teams have a lot of options when it comes to CRM tools. It can be hard to decide which tool is the best fit for your team. Here are a few things to keep in mind when you're choosing a CRM tool for your business:

1. Make sure the tool integrates with the other software you're using. You don't want to have to switch between multiple tools just to get your work done.

2. Consider how much customization you need. Some CRM tools are very customizable, while others offer more limited options. Figure out what features are most important to you and make sure the tool you choose offers them.

3. Think about price. CRM tools can range in price from free to several hundred dollars per month. Choose a tool that fits within your budget and offers the features you need.

In conclusion, account management software tools are very beneficial for businesses. They help businesses keep track of their finances, customers, and employees. They can also help businesses plan and budget for future growth. These tools are essential for any business that wants to be successful.